CLEAR MONTHLY RETAINERS

Real prices. Published before the sales call.

These are real working ranges, not placeholder prices. The final retainer depends on objectives, volume and complexity, but you can decide now whether the investment fits.

Compare retainers Start with the free audit ↗

THREE LEVELS OF INVOLVEMENT

Choose the operating system, not a list of tasks.

Foundation

EUR 450–800/month

For a company with a clear offer that is losing enquiries because its website, content or visibility is not maintained consistently.

WHAT IT SOLVES

Fixes the essential digital bottleneck and establishes a measurable monthly operating rhythm.

Included

One primary growth direction: SEO/GEO, content or social
Technical website maintenance and essential updates
Monthly priorities, measurement and concise reporting
Limited improvements to pages, messages and conversion paths

Not included

Advertising budgets and paid-media management
Full rebranding or a new complex website
High-volume photo, video or editorial production
Multiple acquisition channels managed simultaneously

Discuss this level ↗

MOST SELECTED

Growth

EUR 800–1,500/month

For a growing company that needs a reliable flow of qualified demand, not isolated marketing actions.

WHAT IT SOLVES

Connects search visibility, useful content and continuous website improvements into one growth programme.

Included

SEO and AI-search visibility programme
Commercial content and authority development
Website/CRO improvements and conversion tracking
Monthly strategy session, priorities and reporting
Coordination with one active acquisition channel

Not included

Media spend paid to Google, Meta or other platforms
Complete brand identity or full platform rebuild
Complex integrations and custom applications
Large-scale photo/video production and event coverage

Discuss this level ↗

Integrated system

EUR 1,500–3,000/month

For ambitious B2B and consumer brands that need senior coordination across brand, website, organic visibility and acquisition.

WHAT IT SOLVES

Replaces disconnected suppliers with one maintained system, one set of priorities and one commercial measurement framework.

Included

Senior brand and growth direction
SEO, GEO, content and digital PR coordination
Ongoing website, landing-page and CRO work
Performance marketing coordination for up to two channels
Measurement dashboard, monthly review and quarterly roadmap

Not included

Advertising and third-party platform budgets
Major ecommerce or software builds quoted separately
Daily community management or permanent on-site team
External production, printing, media buying and travel costs

Discuss this level ↗

Displayed fees exclude VAT where applicable, media budgets, travel and third-party platform costs.

ADD-ONS

Available only with an active KADD retainer.

This is a commercial rule: add-ons extend a maintained system. We do not sell them as disconnected micro-projects.

Content & authorityfrom EUR 450/month

Builds useful pages, articles and external authority around the subjects that support commercial demand.

↗Social media systemfrom EUR 500/month

Creates a recognisable publishing rhythm and messages connected to sales, not vanity activity.

↗Paid-media channelfrom EUR 600/month

Adds a measured acquisition channel connected to landing pages, tracking and qualified enquiries.

↗SEO/GEO expansionfrom EUR 800/month

Expands the programme to more search themes, locations, entities and AI-search citations.

↗Dedicated landing pageEUR 700–1,200

Gives a campaign or offer a focused conversion route without rebuilding the full website.

↗Brand directionfrom EUR 500

Clarifies the visual and verbal direction before content, campaigns or web execution expands.

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LOW-RISK ENTRY POINT

In-depth audit

300 EUR

A senior review of the brand, website, SEO/GEO foundations, measurement and conversion path. You receive priorities, evidence and a 90-day action map.

The full EUR 300 is deducted from the first retainer invoice if the partnership starts within 30 days.

Request the in-depth audit

WHAT CHANGES THE PRICE

A fair fee starts with the actual context.

Structure and technical complexity
Content volume and editorial rhythm
Design level and brand consistency required
Integrations, tracking and internal workflows
Google Search and AI-search optimisation scope
Number of channels and markets
Deadline and priority level

HOW WE WORK

Rules you can verify before the first call.

450 EURminimum recurring monthly budget

8maximum active retainer partnerships at once

09–17Monday–Friday working hours

Cluj-Napoca + Alba Iuliaphysical presence; clients served nationwide

KADD has a physical presence in Cluj-Napoca and Alba Iulia. Meetings at the Cluj office are by appointment at 20A Onisifor Ghibu Street, Stables Office; clients are served nationwide.

CONNECTED EXPERTISE

See the services behind each retainer.

Brand strategy ↗Web design ↗SEO ↗Paid media ↗Social media ↗AI search / GEO ↗

FAQ

Questions before committing.

Why publish ranges instead of fixed prices?+

Because the objective, volume and complexity change the actual workload. The ranges are real qualification boundaries; the final monthly fee is agreed after the in-depth audit and scope review.

What if my budget is below EUR 450/month?+

The monthly partnership is probably not the right format yet. You may start with the free visibility audit, use the recommendations internally and return when the minimum recurring budget is available.

How long before results become visible?+

Technical and conversion fixes may improve quickly. SEO, GEO, content authority and brand demand usually need several months of consistent work. We define early indicators but do not promise fabricated rankings or percentages.

What happens if I stop the retainer?+

You keep the approved assets and work already paid for. Recurring execution, monitoring, reporting and future production stop at the end of the paid period, subject to the 30-day notice.

How is payment made?+

Retainers are invoiced monthly in advance and are due within five calendar days. Advertising budgets and third-party costs are paid separately and are not included in the displayed fees.

Is the in-depth audit deducted from the retainer?+

Yes. The EUR 300 audit is deducted in full from the first retainer invoice when the partnership starts within 30 days of delivery.

NEXT STEP

Tell us what needs to change.

We will tell you directly which level fits, what can wait and what should not be purchased yet.

Book a strategy call ↗